What Are Auto Trigger Campaigns?
Auto Trigger Campaigns are automated touchpoints that deliver the right message or reward exactly when a customer is most likely to respond. You define the event (birthday, sign-up, inactivity, etc.) and the reward or offer. Loyal-n-Save then sends it out instantly and consistently—no manual steps required.
Deliver Personalized Rewards at the Right Moment
Set your triggers, add your offers, and Loyal-n-Save takes care of the rest. Messages and rewards go out automatically, keeping customers engaged while freeing your team to focus on delivering great in-store experiences.
Reward Types for Auto Trigger Campaigns
We Miss You
Reconnect with customers who haven’t shopped in a while by rewarding them with a coupon or loyalty tokens. Encourage them to return and feel valued.
Reward Examples:
- Coupon: Haven’t visited in a while? Here’s 10% off your next purchase!
- Coupon: We’ve missed you! Enjoy $5 off your next visit.
- Tokens: Earn 500 tokens when you come back and shop again.
- Tokens: Get 1,000 bonus tokens for your next visit—we’ve missed you!
Birthday
Celebrate your customers’ special day with a personalized reward that keeps them engaged and coming back.
Reward Examples:
- Coupon: Get 15% off on your birthday!
- Coupon: Celebrate your birthday week with a free [item] on us.
- Tokens: Earn 1,000 tokens on your birthday.
- Tokens: Get bonus tokens when you shop during your birthday month.
Sign-Up
Welcome new members with an automatic reward to make them feel appreciated from the start.
Reward Examples:
- Coupon: Sign up today and get 15% off your first purchase!
- Coupon: Join now and receive $10 off in-store or online.
- Tokens: Earn 500 tokens just for signing up.
- Tokens: Complete your profile and get 1,000 bonus tokens instantly.
Visit Rewards
Encourage repeat shopping by rewarding customers for each visit or purchase.
Reward Examples:
- Tokens: Earn 200 tokens every time you visit.
- Tokens: Get 500 tokens when you spend $20 or more.
Age Verification (EAIV)
Reward customers for getting age-verified in the Loyal-n-Save app and guide them to access exclusive offers.
Reward Examples:
- Coupon: Get a $5 reward after age verification—your exclusive offer awaits!
- Tokens: Earn 500 bonus tokens after verifying your age in the app.
Loyal-n-Saversary
Celebrate loyalty milestones with a special anniversary gift to recognize and reward long-term customers.
Reward Examples:
- Coupon: Happy 1-year anniversary! Enjoy 15% off your next purchase.
- Tokens: Earn 1,000 bonus tokens for celebrating your loyalty milestone.
Customers Can Be Rewarded in Several Ways
Take Control of Your Campaigns
With Loyal‑n‑Save’s Control Center, managing Auto Trigger Campaigns is effortless. You set it up once, and the
system delivers personalized rewards to the right customers at exactly the right time—letting you focus
on running your business.
How It Works
Set It and Forget It
Once a campaign is live, it mostly runs itself. For example, a 5% sign-up reward at checkout is automatically delivered to every qualifying customer. You only need to tweak rewards if you want to optimize performance—the Control Center does the rest.
Brands Who Rely on Us
Loyal‑n‑Save helps brands connect with customers, drive repeat visits, and reward loyalty—automatically.
Our partners love how easy it is to engage customers at the right moments.
Ready to Reward Your Customers the Smart Way?
Set up personalized, automated loyalty program campaigns that engage your customers at the right moment without the extra work. See how easy it is to boost loyalty and drive repeat visits with Loyal‑n‑Save.
Engage & Re-Engage Customers Effortlessly with Notifications
No more slow days or promotions going unnoticed. With Loyal‑n‑Save, customers can opt in to receive
push notifications, SMS texts, emails, or in-app messages, making it easy for them to take advantage of your deals.
Basic Automations:
Loyal‑n‑Save includes core Auto Trigger Campaigns to help you engage customers automatically—like welcome messages, birthdays, or “We Miss You” reminders. Learn more about our built-in notifications here.
Advanced Automations with Klaviyo:
Take your campaigns to the next level with our Klaviyo integration, featuring pre-built marketing flows for SMS, email, and push notifications. These flows reach customers at every touchpoint in their shopping journey, enhancing Auto Trigger Campaigns and boosting engagement.
For example, the “We Miss You” flow can be triggered automatically, combining loyalty app interactions, website activity, and retailer actions for maximum impact.
Why Auto Trigger Campaigns Work
Loyal‑n‑Save’s Auto Trigger Campaigns make it easy to connect with your customers—and drive real results—without extra effort.
Make Your Campaigns Impossible to Miss
Bring your loyalty campaigns to life with ready-to-use marketing materials. From loyalty ads displayed in automations, apps, and web views to digital signage, web headers, and promotional graphics that drive sign-ups—everything you need to capture attention is right at your fingertips.
Showcase your offers across every channel, and make sure your customers never miss a reason to engage.
View Marketing Materials
Let FTx Concierge Service Handle
the Setup for You
Want a hand getting started—or taking your campaigns to the next level? Our FTx Concierge team is here to help. We’ll set up and optimize your campaigns, monitor performance, and provide ROI reports so you always know what’s working.
Focus on your business while we take care of the details that make loyalty marketing run smoothly.
Explore FTx Concierge ServicesSee How Easy Loyalty Can Be
Start engaging your customers like never before. From automated campaigns to real-time rewards, Loyal-n-Save makes building loyalty effortless and rewarding—for both you and your customers.
FAQs
Auto Trigger Campaigns are automated messages or offers that Loyal-n-Save sends to your customers based on specific actions or events—like signing up, making a purchase, or celebrating a birthday. Think of it as reaching the right customer at the right time, without lifting a finger.
Once you set up a campaign, Loyal-n-Save monitors for the defined event. When that event happens—like a customer earning points or being inactive for a while—the system automatically delivers the reward, offer, or notification via the channel you’ve chosen.
Because timing is everything in customer engagement. Auto Trigger Campaigns keep your brand top-of-mind, encourage repeat visits, and reward loyal behavior. They also save your team time by automating follow-ups, letting you focus on growing your business.
Customers receive messages through the channels you select in Loyal‑n‑Save, including email, SMS/text messages, and mobile app notifications. These notifications can appear on their web and mobile devices, ensuring your message reaches them where it’s most likely to be seen.
You can make each campaign your own and tailor it to your customers:
- Message content: Use your brand voice to craft personalized messages. Merchants can also create fully custom messages for any campaign.
- Timing: Decide exactly when notifications should go out after an event and adjust timing for each trigger.
- Rewards: Offer points, discounts, free items, or special perks—and merchants can set custom rewards for specific campaigns.
- Audience targeting: Focus on specific customer segments based on behavior, purchase history, or other criteria.
With Loyal‑n‑Save, you have full control to customize messages, rewards, timing, and targeting—making each Auto Trigger Campaign truly yours.
Out of the box, Loyal-n-Save includes:
- Welcome messages for new members
- Birthday or anniversary rewards
- Purchase milestone rewards
- Re-engagement messages for inactive customers
- Tier-upgrade notifications for loyalty levels
These defaults help you get started quickly without any setup hassle.
Absolutely. Loyal-n-Save lets you create custom auto triggers for anything unique to your business—seasonal campaigns, special promotions, or niche customer behaviors. You’re in full control.
Yes! Loyal-n-Save gives you clear insights into your campaigns:
- Open rates, clicks, and redemptions
- Customer engagement trends
- Campaign ROI
You’ll know exactly which campaigns are driving results.
Yes! Retailers can run multiple campaigns at the same time—there’s no hard limit.
Most auto-trigger events—like birthdays, sign-ups, or loyalty anniversaries—happen only once a year or are one-time events. The only campaigns that might occur multiple times per year are Visit Rewards and We Miss You campaigns.
It’s best to manage campaigns strategically so your messages feel meaningful, not overwhelming.
Not at all. Loyal-n-Save’s intuitive interface makes it simple for anyone on your team to create, customize, and monitor campaigns – no coding or technical expertise required.
Learn, Launch, Succeed—All with FTx Academy
Get the most out of Loyal‑n‑Save with FTx Academy and other hands-on trainings. Whether you’re setting up Auto Trigger Campaigns,
customizing rewards, or analyzing performance, our resources make it easy to become a pro.